CPBNEUTRAL

CPB Gross Margin Analysis

27.5%

Higher than 22% of Consumer Defensive sector peers

Updated 77h ago·SEC filings & market data

Key Takeaway

Gross margin measures the share of revenue left after paying direct production costs, so 27.5% means CPB keeps $0.275 of each sales dollar before other expenses.

Sector Performance

22th percentile

CPB

27.5%

Sector Median

52.2%

Sector Avg

49.6%

Prior Period

28.0%(Apr 2026)

↓ Declining

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Deep Analysis

Gross margin measures the share of revenue left after paying direct production costs, so 27.5% means CPB keeps $0.275 of each sales dollar before other expenses.

This sits far below the consumer defensive sector median of 52.2%, placing CPB in the 18th percentile among peers—meaning 82% of comparable companies have a higher gross margin. The trend is not available: the year-over-year change and quarter-over-quarter change are both N/A, and there is no eight-quarter history, so only the single current value of 27.5% exists. A low level with no trend data offers no evidence of improvement or deterioration, which adds uncertainty rather than a clear risk signal. This metric alone neither supports nor contradicts a NEUTRAL stance, but it does highlight a structural margin disadvantage that warrants caution. It does not contradict the overall NEUTRAL verdict—the verdict already accounts for this weakness without triggering a bearish call.

Frequently Asked Questions

What does the Gross Margin tell investors about CPB?

Gross margin reveals pricing power and cost structure. Software companies often sustain 70–80%; manufacturers typically 30–50%. Expansion is a bullish signal.

How is the Gross Margin calculated?

Gross Margin is calculated as: Gross Profit / Revenue.

How does CPB's Gross Margin compare to its sector?

CPB's Gross Margin of 27.5% compares to a Consumer Defensive sector median of 52.2%, placing it in the 22th percentile.

Who are CPB's closest peers by Gross Margin?

The closest Consumer Defensive peers by Gross Margin include: KDP (52.8%), ABEV (51.6%), CELH (48.3%), COTY (61.8%), PM (68.4%).

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Learn More About Gross Margin

Gross Margin vs Net Margin: Why the Gap Between Them Tells You Everything

Gross margin vs net margin: learn what the spread between them reveals about operating leverage, cost structure, and early warning signs in any stock.

The Formula

Gross Profit / Revenue

Why It Matters

Gross margin reveals pricing power and cost structure. Software companies often sustain 70–80%; manufacturers typically 30–50%. Expansion is a bullish signal.