Return on Equity (ROE)

Current Return on Equity (ROE) of 8.1% means that for every dollar of shareholders' equity, the company earned 8.1 cents in profit over the past year — a measure of how efficiently it uses invested capital.

This sits above the sector median of 7.0%, placing CELH in the 64th percentile among Consumer Defensive peers, so profitability is better than about two-thirds of similar companies. The year-over-year change is not available, but the quarter-over-quarter change is +118.9%, a sharp improvement from the prior quarter's 3.7% ROE. Because only two quarterly data points are provided, the trend direction over the last eight quarters is also not available, making it difficult to assess consistency. The combination of an above-median ROE level with a large QoQ jump suggests recent operational improvements, but the lack of historical data creates uncertainty about whether this is a sustainable shift or a one-time event. This metric supports the overall NEUTRAL verdict: the ROE is solid for the sector, yet the limited trend information does not justify upgrading the stock to bullish or downgrading it to bearish.

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